Tag: Independence
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How Corporate Hospital Marketing Builds Surgeon Brands — and Misleads Patients
Corporate hospital marketing teams use SEO, keywords, and paid reviews to create surgeon brands that often overshadow real expertise. Dr. Om Patil, an independent spine surgeon in Mumbai, explains how investor-driven advertising shapes patient perception — and why ethical, patient-centered care still matters most.
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Dr. Google vs. Real Doctors: How to Tell Good Medical Advice from Dangerous Misinformation
By Dr. Om Patil – Spinewala | Your Back In Action It starts with a twinge in your knee or a dull ache in your back. Before you even think of calling your doctor, you type your symptoms into a search bar. Seconds later, you’re scrolling through an endless stream of possible diagnoses — from…
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Set Yourself Free from Pain – This Independence Day
Pain can be life-limiting, affecting daily activities, sleep, and emotional well-being. Modern medicine offers multiple solutions, from lifestyle modifications and physiotherapy to advanced elective procedures like nerve blocks, radiofrequency ablation, and minimally invasive spine interventions. Elective pain management procedures are planned in advance, allowing patients to address chronic pain before it worsens. By choosing timely…
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